There are numerous options for CRM mobility and understanding your choices can be intimidating and confusing. In this session we'll walk through the pros and cons of a range of options and help you make sense of them, from out-of-the box Microsoft CRM to third parties to custom mobile solutions. Attendees will also see first-hand how successful enterprises are using mobile solutions for customer relationship management. When the right mobile solution is aligned with the right CRM strategy, customers are served at a higher level, employees collaborate more effectively, and CRM system adoption is driven to new levels.
